Friday, 7 March 2014

Grouping

Texts A, B, D and F have the purpose to inform the reader. Text A is advertising their business in order to persuade through information due to the facts and statistics that are written such as, 'over 4.5 million people rely on Legal & General' and 'one of the UK's leading financial services companies'. The use of pragmatics in terms of how large the figure is and how much success it takes to be 'one of the UK's top 50 FTSE companies' which is persuading the target audience into signing up to them.